Driving Innovation With Crowdsourcing – Yahoo Finance

We may still have them, but how many of us use them to find contact information when we can consult Google ( GOOG ) or LinkedIn ( LNKD )? USB drives are hardly more useful, usually ending up in the same desk drawer as their analog predecessors. Now theres the SwivelCard , a thick piece of paper that is at once a personal business card and a USB device. Once folded along perforated lines, a portion of the card can be inserted into a USB port and will launch any Web page you indicate, whether its your personal home page or Dropbox account. Even if the recipient doesnt have a laptop handy, theyll be able to access the info using the cards QR code, which can be programmed to go to the same site as the USB or a different one if the user chooses. The beauty is that, through the soon-to-be-launched SwivelCard portal, youll be able to register the individual cards and edit the IP address at any time. So if an architect wants to steer a potential client to her commercial projects, rather than to private homes, she can specify the direct link remotely, long after the card exchange. IntelliPaper , SwivelCards parent company, specializes in direct-mail advertising products and has patents on the paper USB. Its now raising money on Kickstarter to apply the technology to cards and spruce up the back-end interfacewhere you activate and update the cardswith more features and visual appeal.
For more, check the original version at http://www.businessweek.com/articles/2014-08-13/swivelcard-business-cards-that-become-usb-drives

What We’re Buying, Shay Mitchell’s Favorite Summer Shoes – Style News – StyleWatch – People.com

J.Crew Shoes

In fact, you can forget the salon and do it yourself. To whiten stained teeth, crush a few fresh strawberries and mix with a pinch of baking soda and enough water to make a paste. Apply it to a toothbrush and polish for a few minutes once every three or four months. The astringent malic acid in strawberries buffs away tough stains, even coffee and red wine. A trick to sweeten bad breath is using lemon juice. Gargle with a small cup of acidic lemon juice to kill odor-causing bacteria. Then eat a bit of plain unsweetened yogurt, which contains beneficial lactobacillus bacteria. These so-called probiotics compete with and replace the reeking bacteria. The lemon-yogurt combo instantly neutralizes odor and lasts 12 to 24 hours.
For more, check the original version at http://www.wset.com/story/26262497/smart-woman-beauty-for-a-bargain

Smart Business Cards Transform Into USB Drives

Even the Food and Drug Administration (FDA) has expressed concern with this ingredient and Johnson & Johnson is removing it from its soap by 2015. One ingredient in mouthwash that is more harmful than beneficial is alcohol. One popular brand has a 20 percent concentration of alcohol in its formulation. Alcohol dries out the mouth, making breath worse. Plus, it makes you more prone to cavities since the natural protection of saliva is reduced. There have also been some links between alcohol and cancer of the mouth. There are plenty of good mouth rinses on the market that are alcohol free. Choose one with zinc that will fight bad breath at the source. Carbamide peroxide is found in whitening pastes, gels and rinses. The byproduct of carbamide peroxide is urea, which turns into ammonia. This is not to be confused with hydrogen peroxide, which is safe to use in moderation.
For more, check the original version at http://www.foxnews.com/health/2014/08/12/hidden-dangers-in-your-dental-care-products/

Hidden dangers in your dental care products | Fox News

In the PEOPLE StyleWatch offices, the answer to that question is usually Yes. This week, see what our guest contributor, the gorgeous Shay Mitchell, recently added to her closet and her clutch. Plus, the mini satchel were obsessed with for fall, the prettiest palette and more! Inset:Kevin Mazur/Wireimage Shay Mitchell, actress and lifestyle blogger: These tan Valentino Rockstud sandals go with everything and theyre so comfortable. I loved the pointy stiletto style when they first came out, but Im happy I waited for the sandal version. They feel more me! As for my recent beauty purchase, I have a secret. I buy some of my perfumes from Whole Foods. I love the Persian Garden fragrance they sell there. Its a little roll on, I put it on, and its kind of like my perfume for the day.
For more, check the original version at http://stylenews.peoplestylewatch.com/2014/08/12/what-were-buying-fall-bags-valentino-rockstud-sandals/

Wal-Mart uses a test-and-learn approach to rolling out new products and services | Fox Business

Some companies may not understandhow to take advantage of crowdsourcing. But the ability to collect and analyze huge amounts of data from customers and employees — whether directly or via statistics and software — creates a vast strategic opportunity to experiment with ways to mine small, individual ideasto drive major innovation, problem solving, efficiency and cost savings. While careless use of information can increase the risks associated with data protection and the company’s reputation, a well-designed crowdsourcing program need not compromise an organization or violate regulations. Do the same as for any IT or marketing initiative: Get a detailed plan in writing and get a buy-in from all information and data stakeholders, including the legal department. A mature IT solution will provide flexibility and proper controls for customers and other organizations for any data used for crowdsourcing scenarios. Every business invests in the crowd” in some way. Crowdsourcing is an opportunity to accelerate the return on that investment. The particular beauty of crowdsourcing is that the longer a company doesit, the more data collected. And the more data gathered, the greater the potential benefit to the organization. Here are some tips about how companies can use crowdsourcing for innovation: Related: Inventing Made Easy: Go Straight to the (Crowd)Source 1. Be prepared for the deluge of data.Depending on the company’s use case, the organization may suddenly be collecting huge volumes of data.
For more, check the original version at http://finance.yahoo.com/news/driving-innovation-crowdsourcing-223000641.html

Smart Woman: Beauty for a Bargain – WSET.com – ABC13

In theory, they could speed through self-checkout. But customers had trouble using the “Scan & Go” app during tests in 200 great site stores, so Wal-Mart nixed it. Instead of looking at the app as a failure, though, Wal-Mart took what it learned from “Scan & Go” to create another service: It found that customers like being able to track their spending, an insight that became the impetus for a program that enables shoppers to store electronic receipts. The story behind “Scan & Go” illustrates how traditional retailers increasingly are using the nimbler approach to innovating that Silicon Valley startups are known for. Rather than perfecting a program before rolling it out as most retailers do they’re doing more testing and refining as they go along. If the tests work, they’re rolled out nationally. If they don’t, retailers shutter them and incorporate what they learn into other projects. The test-and-learn approach comes as retailers face intense competition for U.S. shoppers, many of who are still struggling financially.
For more, check the original version at http://www.foxbusiness.com/markets/2014/08/12/wal-mart-uses-test-and-learn-approach-to-rolling-out-new-products-and-services/